Sunday, November 22, 2009

Casa de Claire Brochure-QuarkXpress


The brochure assignment has been my favorite one that we have completed so far. I was hoping to design my brochure to give a tropical, sunny and relaxing feel to reflect the vacation destination.

I chose to do a brochure on "Casa De Claire," a house in Vieques, Puerto Rico that I visit every summer with my family. I tried to use more pictures than words because I think that the house is beautiful, and pictures of it would be much more convincing to a vacationer than detailed descriptions would.

I chose to divide my brochure into the following categories: the cover section with contact information, a section about the
sights and activities on the island, a section about the house and its features, a section ab
out the adjacent apartments and bunk house, a section about rental rates, and the mail in section with an area for the address and a pre-paid indicia.

I found QuarkXpress very challenging at first. I had never used it before, and the first day that we began our brochure I had a very hard time keeping up while we divided the brochures into sections based on the information we would include.

In the end, I feel more confident now about quark express than I do with any of the other programs we have used in class. To solve my problems I basically explored the various tools that Quark offers and search for solutions. I also used a lot of online tutoring sites to figure out the things that I did not initially understand.

Overall I am very proud of my brochure. I like all of the fonts that I selected and the colors and images I chose to use. I think that the decisions I made along the way show the vacation spot in a very positive light.

There is only one thing that I would have done differently if I had more time on this assignment. I wish that I could have figured out how to make my images more exciting. I tried framing them but I didn't like how harsh the frames looked around each picture. what I wanted to do was make the edges of each image fade out. I could not find a tool to do this on QuarkXpress or in online tutorial sites. I do not think that it would make my brochure incredibly different, but I do think that small details like fading do make designs look much more professional.

No comments:

Post a Comment